Why Branding Matters?

Stand Out in the Crowd!

Branding is what your business needs to break through the clutter and grab your ideal customer’s attention. It’s what transforms first-time buyers into lifetime customers and turns an indifferent audience into brand evangelists.

As a national branding firm deeply rooted in multiple industries, we’ve helped clients capture marketplace opportunities and establish sustained differentiation through creative naming, imaginative design, comprehensive brand strategy and insightful market research.

  • ­Modern and evergreen logo for your business.
  • ­Branding that stands out in the crowd.
  • ­Strategic approach towards redesigning brand.

Brand differentiation starts the moment we design the process that works best for your specific needs. What challenges stand in your way? Where are the potential opportunities for your product or company inside the competitive landscape? Branding is not just a logo, it is a feeling that people get when they see your brand.

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    Our Logo Design Process

    Our comprehensive logo design strategy ensures a perfectly crafted logo for your business.

    Exploration

    In order to provide you with the best of service, we have to get a feel of the business. We start with booking a free 30-minute consultation:

    • Over the phone
    • In-person
    • Creative Development form:  Consists of questions that allow our team to get a feel of your business. you can request and fill in the form in your own time.

    If you chose over the phone or in-person consultation we would fill in the Creative Development form in order to save you time.

    Sketches

    We have a Creative Table in the office that we go to for the creative process, so everybody stops working and goes into the board room and puts their hand on the table, this session last between 5 to 10 minutes and all we do is talk about the job in hand and come out with creative ideas. Then the designer goes back with the information in hand and uses it to draw your logo.

    After agreeing on a color scheme, font and graphics we would work on your first draft in hand-drawn format to sharpen up the idea, depending on the job we would make 2 or 3 logos.

    Digitization

    This is the part where we convert your logo into a digital asset. We use industry-leading Adobe Illustrator to create your logo, giving us the freedom to use top-end graphics and save it in different formats. Once the designers have created the logo we go back to the ideas on paper and have another session on the Creative table. Once we are happy with the transition from paper to digital, the draft is complete for you to see.

    Revision

    Once you instruct us on the changes you might want to make to the logo, our designers go to work again and make the requested changes.

    The logo would be sent back to you and if you are happy with the design we would finalize the design for our designers.

    If you are not happy with the logo you can make another amendment. Our number one priority is to give you the best product possible, 90% of our work is through word of mouth so it’s very important to us that you are happy with the design.

    Final Logo

    Time for that exciting process of turning your logo into different formats. We give you amazing 8 different formats including an animated video.
    • .PDF for print is a high-quality Vector graphic logo that can be printed as a 12-foot sign or a van wrap.
    • .PNG high quality and transparent digital logo for your website, social media platform or business cards
    • . JPEG with white backgrounds, you can use this on your websites as its small-sized and fast loading.
    • . JPEG with black or any color of your choice background, you can use this on your websites as its small-sized and fast loading.
    • .AI format for animations etc, this is the original file and can be used with layers for animated logos.
    • A .JPEG with logo on a wall so you can see what it might look like in your business space.
    • A .JPEG with your logo on leather again to see what it looks like on different canvases.
    • .MP4 Video with animation of your logo. for you to post on social media to give you credibility.